Luxe laundry detergent formulated to tackle tough stains while being gentle on fabrics and delicate skin. With no bleach, dyes, phthalates, phosphates, or parabens, L’AVANT is a safer choice for your family and the planet. This eco-friendly laundry detergent is effective in all water temperatures for a superior clean. The 5x concentrated formula allows you use less, which means you save energy and resources with every load washed at cool or warm temperatures.The biological technology behind our enzyme-driven detergent protects colors from fading while achieving the ultimate clean. Our sustainable laundry soap extends the life of your clothes, sheets, and towels while maintaining that timeless look and feel. You'll fall in love with old favorites again with every wash. This washing liquid has a subtle Fresh Linen scent which carries notes of geranium, ylang-ylang, and bamboo. It adds an uplifting note to laundry day and imparts just a hint of fragrance to each load.